.2Performant, a Romanian innovation as well as associate advertising and marketing solutions provider, announced on Monday, September 9, at the Bucharest Stock Exchange, that it intends to obtain the Profitshare affiliate networks in Romania as well as Bulgaria from Conversion Marketing. All at once, Dante International, the owner of eMAG, will definitely end up being an investor in 2Performant.On September 6, 2Performant’s Board of Directors wrapped up a preparatory arrangement to acquire the Profitshare.ro and also Profitshare.bg partner networks had by Transformation Advertising S.R.L. as well as Sale Advertising EOOD.
The arrangement lays out the concepts of the purchase as well as is certainly not officially binding, according to the business press presented by Economedia.The operation entails the transmission of the Profitshare business lines from Sale Advertising and marketing S.R.L. and also Sale Marketing EOOD (as homeowners) to 2Performant (as the buyer). Dante International S.A.
(a large number investor of Transformation Advertising S.R.L.) will become part of your business transfer contract as a guarantor.” Once the Profitshare purchase is completed, our experts will certainly broaden our present ability as well as expand our customer collection in both Romania as well as Bulgaria. Our experts still have a handful of important measures to finish, however I am positive that the groups involved in the deal on each sides will definitely handle to finish all of them properly. Our experts will definitely announce our post-acquisition programs after finalizing the investment according to the last contract,” pointed out Dorin Boerescu, CEO as well as Co-Founder of 2Performant Network.The purchase cost is actually RON 4.3 thousand, as well as are going to be paid out 55% in money and forty five% in 2Performant allotments through a resources rise..” 2Performant is a young and also powerful business with worths that resonate with our team.
Our company anticipate that, after the deal is finalized, the Profitshare business blended with 2Performant will definitely provide higher market value to its customers,” stated Tudor Manea, General Manager of Dante International SA.2Performant also takes note that numerous actions stay to accomplish as well as complete the deal, like the successful conclusion of the due diligence study by 2Performant.Profitshare was actually launched in 2012 and currently possesses a collection of 250 affiliate plans (featuring the eMAG team) in Romania and Bulgaria.radu@romania-insider.com.( Image source: the business).